Prospect Theory (explained in a minute) - Behavioural Finance
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YouTubeSanlam Investments
Prospect Theory (explained in a minute) - Behavioural Finance
Prospect Theory deals with the irrational way we process information, valuing gains and losses differently (with losses having a more profound effect on our happiness than gains) and the subsequent decisions we take. Find out more at www.behaviouralfinance.com
248.4K viewsMay 13, 2016
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