Dublin, Aug. 14, 2025 (GLOBE NEWSWIRE) -- The "MarTech - Company Evaluation Report, 2025" report has been added to ResearchAndMarkets.com's offering. The MarTech Companies Quadrant is a comprehensive ...

The term “MarTech” (short for Marketing Technology) is used to refer to the software and expertise that marketers and others use to optimize how they run their marketing and related sales efforts.

The average company invests in 16 separate marketing technology platforms, which leave a ton of blind spots. What you don’t see can kill your company. Here’s how to eliminate this threat. At last ...

Here’s something I bet you didn’t expect from a martech report: fear might actually be your best friend. This isn’t about anxiety. It’s about clarity. It’s what we’ll call the “fear quotient”—a team’s ...

Neustar is splitting its business into two independent, publicly traded companies. The divide, announced Tuesday, is an effort to boost motivation in the capital markets by clearing up confusion ...

STOCKHOLM, May 17, 2021 /PRNewswire/ -- Bambuser today announced the acquisition of Relatable, a global marketing technology company, for approximately $24 million. The purchase will bring together ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Brad Rosenfeld As the ...

CM Group, the leading provider of world-class technology solutions that allow marketers to build stronger and deeper relationships at every stage of the customer lifecycle, today ( August 15th, 2022) ...

Zeta Global, the marketing technology company founded by David A. Steinberg and former Apple CEO John Sculley, is announcing an additional $222.5 million in new debt financing. The company has gone ...

Marketing technology has become big business over the last five years, securing $134 billion in venture funding and spawning more than 2,000 new companies. New channels, new data streams and new ...