In marketing, the convergence of data science and artificial intelligence is not just a trend; it's a revolution. This powerful synergy transforms how businesses predict market trends, understand ...

For modern brands, customer loyalty isn’t just built on great products; it’s sustained by consistent, personalized experiences across every touchpoint. The challenge? Many organizations operate with ...

In a 2024 independent physician survey, OptimizeRx found that 70% of respondents agreed (or strongly agreed) that synchronizing HCP and DTC marketing streamlines patient care, but only 13% see that ...

According to the research conducted by Omnisend in 2021, marketers utilizing three or more channels in a campaign benefited from a 494% higher order rate than those launching a single-channel campaign ...

Behavior-tracking software firm Amplitude Inc. today announced three new data-related services for its Digital Analytics platform that enhance data synchronization, security and privacy management ...

TOKYO, Dec 9, 2024 - (JCN Newswire) - - Hitachi, Ltd. (Hitachi) and NTT Communications Corporation (NTT Com) jointly announced today the successfuldemonstration of their planned distributed data ...