During a recent study of memory recall and the use of suggestive interviewing, UC Irvine cognitive psychologist Elizabeth Loftus successfully planted false memories in volunteers of several study ...

Editor’s Note: This is part of CNN’s “Life’s Work” series, which features innovators and pioneers who are making a difference in the world of health and medicine. You probably feel pretty attached to ...

How certain are you that your memories are real? That question drives the research of Elizabeth Loftus, a professor of psychology and law at University of California, Irvine. Loftus has devoted her ...

Irvine, Calif., Dec. 9, 2004 -- For the millions of Americans who worry about overeating during the holiday season, there may be hope: A new UC Irvine study suggests changing their memories of food ...