Some of the industry's favorite creative techniques are excellent at attracting attention while doing remarkably little to persuade consumers.

Goodwipes launched a humorous ad campaign spoofing OpenAI's Astra AI model with their own 'Asstra' concept, highlighting the absurdity of using advanced AI from the toilet. The campaign underscores ...

Following OpenAI’s announcement to introduce ads in ChatGPT, Anthropic is positioning itself as a clear alternative with a satirical ad campaign. In four short videos, the company pokes fun at AI ...

The best advertisements don't just sell products — they are creative and make us think about the brand long after we've seen it. These campaigns employ a variety of tools to hook us, such as clever ...

Apple last week released iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1 with the first set of Apple Intelligence features on the iPhone, iPad, and Mac, including Writing Tools. Within the Writing Tools ...

Fight Back brings you a hilarious blast from the past with this funny '80s ad that'll have you laughing out loud! From ...

When a fitness ad is placed right next to an escalator, or a fast-food billboard about crispy chicken appears in front of a cemetery, the sheer irony can make even the most stoic among us crack a ...

TiVo's yearly analysis of the top Super Bowl commercials revealed that Ameriquest's ads "Friendly Skies" and "That Killed Him" were the most commonly replayed ads in TiVo households Sunday. TiVo said ...

It’s time to stop taking advertising so seriously. Let’s put the laughs—and the growth—back into marketing. The Fast Company Executive Board is a private, fee-based network of influential leaders, ...

The advertising agency has selected a wide range of international ads, including campaigns awarded at international shows such as Cannes, to evaluate whether Chinese consumers' are swayed by humour in ...