A case study is a real-world scenario that has been recorded or invented to serve a teaching and learning purpose, e.g., to investigate or apply course concepts. According to Cox (2009, p. 6), "A ...

Seeing the results that a product or service has produced for other customers can be a very motivating factor in a consumer’s purchasing decision. This is one reason why case studies have been go-to ...

One of the most significant communications lessons I’ve learned working at a business-to-business (B2B) software company is that our customers are a lot more interesting than we are. It’s the truth.

Madeline Eiken was a Hackworth Fellow for the 2018-2019 school year. She graduated from Santa Clara University in 2019 where she majored in bioengineering and minored in chemistry. She was awarded the ...

In early 2024, the Clinical and Translational Science Award (CTSA) Coordination, Communication, and Operations Support (CCOS) Center awarded Working Group (WG) status to the “Translational Science ...

You and your friends have come up with different A.I. product ideas by either thinking of a product or of a dataset that could help build an A.I. product. But before deciding which ideas to pursue, ...

Part of being a great content marketer is keeping an eye on what other content marketers are doing – to predict the future one starts with what has gone before. I’m a genuinely curious person and ...

The NAVIGATE Project case studies were created as part of an NSF-funded project to develop a training program to help female STEM graduate students recognize—and devise strategies for dealing ...