Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...
In 2023, Tim Cook “Your surroundings become an infinite canvas,” revealing Apple as the pioneer of spatial computing. Fewer than three years later that canvas is shrinking rapidly. IDC estimates that ...
CUPERTINO, Calif. -- The Vision Pro, Apple's first new product in seven years, will officially launch in stores on Friday in the US. The mixed reality headset is set to go on sale at Apple Stores ...
As of early January 2026, Apple has reportedly made the difficult decision to sharply scale back production and marketing for ...
Company had hoped the virtual reality device would herald a new era in ‘spatial computing’ ...
The Apple Vision Pro headset, heavily hyped as the ‘entry point for the future of spatial computing,’ is having a hard time finding consumers. Vision Pro report ...
Cook, now 65 years old and just two years shy of the official retirement age in the U.S., hasn't given any signs of stepping ...
Board members and senior executives have accelerated preparations in recent months as Cook, who turned 65 this month, weighs the end of a 14-year run that began after the death of co-founder Steve ...